Job Details

Associate Director Of Ticket Sales

Position Number: 6180774
Location: Chattanooga, TN
Position Type: Athletics/Coaching

Associate Director Of Ticket Sales
Knoxville, TN, United States

Job Identification: 2727
Job Category: Operations
Posting Date: 04/25/2025
Job Schedule: Full Time
Locations: 1551 Lake Loudoun Boulevard, Knoxville, TN, 37996, US (On-site)

Job Description
The Associate Director of Ticket Sales oversees all reporting, call traffic, and accountability of the ticket sales representatives while maintaining a prospecting/lead list for all ticket sales representatives. This position will maintain customer service standard for all ticket sales staff. Reporting to the Associate A.D., Ticket Sales, the Associate Director will increase revenue through new ticket sales for all ticketed sports.

Responsibilities

Develop the programming, management, and training for the ticket sales representatives. Responsible for creating a motivating environment set-up for success and setting daily, monthly, and yearly ticket sales goals along with metrics.
Provide oversight during annual performance reviews to properly evaluate ticket sales representatives.
Hire and retain ticket sales representatives. Mentor ticket sales representatives to ensure an opportunity for professional development.
Develop and execute ticketing sales plans, including creating external prospecting events designed for ticket sales growth. Responsible for the coordination and execution of these prospecting events.
Responsible for the direction of a high level of productivity from the ticket sales team, ensuring a high outbound call volume from the sales team. Manage the daily call metrics and establish new goals as needed.
Responsible for an established portfolio of sales targets and meeting the ticketing goals set forth by the Associate AD, Ticket Sales.
Work closely with ticket operations, Tennessee Fund, and marketing staff to develop weekly ticket sales reports. Based on these reports, this position will create and implement a sales strategy to enhance weekly ticket sales revenue.
Collaborate with Associate AD of Ticket Sales, Associate AD of Fan Experience and Marketing, Associate AD of Ticket Operations, and the Tennessee Fund on lead generation, lead qualification, and implement sales strategy for most effectively utilizing leads. Create and execute this strategy along with the ticket sales representatives.
Execute sales strategy by working closely with ticket operations, marketing, Tennessee Fund, communications, operations, the business office, IT departments, and campus entities. This person is solely responsible for the outbound sales results of the ticket sales representatives.
Collaborate with Associate AD, Ticket Sales, ticket operations, Tennessee Fund, and marketing staff to develop ticket pricing, ticket packages. Execute the sales plan and fulfill deliverables.
Generate data/analytics and customer data reports to drive business strategy and pricing. Execute business strategy plans to increase ticket revenue.
Research, develop, and oversee the implementation of best practices and policies/procedures related to the maximization of ticket sales for Athletics events.
Constantly evaluate the ticket industries, evaluate trends, present creative solutions, and execute new ideas to enhance revenue generation.
Other duties as assigned.

Qualifications
Required Qualifications

Education: Bachelor's degree in Business, Sport Management, Marketing, or a related field
Experience: Experienced salesperson with a minimum of 1-2 years of proven success in collegiate athletics or professional sports, one year of management & supervisory experience.
Knowledge, Skills, Abilities:
Excellent communication and interpersonal skills.
Strong attention to detail, creative, and leadership abilities.
Knowledge of the use of CRM, data analytics, and ticketing software.
Teamwork and collaborative skills.
Knowledge of social media platforms to help generate leads.
Excellent verbal and written communication skills.
Problem-solving skills.

Preferred Qualifications

Education: Master's degree in Business, Sport Management, Marketing, or a related field

Work Location

Knoxville, TN
Onsite

About Tennessee Athletics

Tennessee Athletics Mission, Vision & Core Values

Mission: To lead the way forward in all aspects of college sports

Vision: Deliver an unparalleled student-athlete experience fueled by the relentless pursuit of comprehensive excellence; be bold and innovative in our approach to recruiting and developing well-rounded graduates, championship-driven competitors and world-changing leaders.

Core Values: Vols lead through
Academic Success
Inclusive Preeminence
Honesty and Integrity
Competitive Excellence
Holistic Health and Well-Being
The Power of Vol Nation

About Us
The University of Tennessee, Knoxville, has shaped leaders, changemakers, and innovative thinkers since its founding in 1794. The university is home to more than 38,000 students and 10,000 statewide employees-the Volunteers-who uphold the university's tradition of lighting the way for others through leadership and service.

UT Knoxville offers over 900 programs of study across 14 degree-granting colleges and schools. As Tennessee's flagship land-grant university, its footprint spans the entire state. The university holds the highest Carnegie classification for research activity and has deep partnerships with industry leaders and the US Department of Energy's largest multidisciplinary laboratory, Oak Ridge National Laboratory.

The Knoxville campus serves and recruits for UT Knoxville, including the Institute of Agriculture and the Space Institute, as well as the UT Institute of Public Service.

UT Knoxville considers its employees its number one asset. With values that focus on work-life balance, compensation, and innovation leadership, all Vols are supported to advance professionally. Employees have access to career development and coaching, continued education, and an extensive list of development and training possibilities. The Volunteer employee experience implements structures and practices that attract and retain a diverse community and that support a culture where everyone matters and belongs.

The university holds a strong commitment to its land-grant mission of learning and engagement, with a tradition of service and leadership that carries that Volunteer spirit throughout the state and around the world. It has been ranked nationally as "Best Employer for New Graduates," "One of America's Best Large Employers," and "Best Workplace for Women," and has been designated as "Best Place for Working Parents" by Forbes Magazine.

Apply today and join the Tennessee Volunteer community!

To apply, visit https://fa-ewlq-saasfaprod1.fa.ocs.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1/job/2727/?mode=location